About the Role
We are looking for a Marketing & Business Development Specialist to join our international team and support the development of our global marketing strategy, promotion of products in international markets, B2B lead generation, and business development initiatives. The role involves working with digital marketing tools, market analysis, international partners, and cross-functional teams.
Key Responsibilities
• Develop and implement international marketing strategies.
• Analyse market trends, competitor activities, target segments, and marketing performance.
• Manage B2B lead generation activities and support expansion into new markets.
• Prepare presentations, marketing materials, and commercial content.
• Collaborate with Sales, Product Management, and external partners.
• Prepare marketing analytics, KPI reports, and business development recommendations.
• Represent the company at international exhibitions, conferences, and industry events.
Requirements
• Bachelor's degree in Marketing, Business, Economics, or a related field.
• Minimum of 3 years' experience in B2B or international marketing.
• Hands-on experience with Google Ads, Google Analytics 4, LinkedIn Campaign Manager, and CRM systems.
• Strong understanding of SEO, SEM, Email Marketing, Lead Generation, and marketing analytics.
• Experience managing marketing projects and budgets.
• Excellent analytical, presentation, and negotiation skills.
Requirements
• Bachelor's degree in Marketing, Business, Economics, or a related field.
• Minimum of 3 years' experience in B2B or international marketing.
• Hands-on experience with Google Ads, Google Analytics 4, LinkedIn Campaign Manager, and CRM systems.
• Strong understanding of SEO, SEM, Email Marketing, Lead Generation, and marketing analytics.
• Experience managing marketing projects and budgets.
• Excellent analytical, presentation, and negotiation skills.
United Kingdom (Hybrid Working)
